From 1966 .- "The Benrus Standard Demands That... ● All key friction parts are protected with fine jewels, never less than 17. ● Every Benrus made today is, shock-absorbing. Even dress watches. ● No soft brass escapements are used in Benrus movement -only rugged steel. ● Benrus waterproof watches are fully tested in the equivalent of 80 feet of water. ● Every self-winding watch must run even being off the wrist for twenty-four hours. ● Every Benrus mainspring is unbreakable. ● Every Benrus is manufactured by the precision process specified by the Benrus engineering and quality group."
BENRUS Watch Co. INC.
In the early 1920's worldwide pocketwatch manufacture and sales were on the decline, it was then that three young brothers saw an opportunity to begin a wristwatch company, to produce moderately priced watches for the common-man, BENRUS.
Benrus Watch Company, an American company, founded in New York City in 1921 by three brothers: Oscar, Benjamin and Ralph; Romanian immigrants. The name "BENRUS" was a combination of Benjamin Lazrus first and last names. Hence "BEN"jamin laz"RUS".
BENRUS
* * *
39 Jewels
Self-Winding
SWISS
"Handsome modern watch tells time and guaranteed waterproof."
A GORGEOUS timepiece, this is an UNIQUE vintage Benrus three stars self-winding wristwatch dated from the 1960's. It is an automatic watch 39 jewels with a Benrus movement model FE 2D1 caliber ETA 2451, sweep second hand, Swiss made.Unbreakable mainspring, shock-absorbing, anti-magnetic movement.
It is a beautiful timekeeping in 34mm round case and lugs design, gold electroplate bezel and stainless steel back.
After 60 years, it is still preserve in time with the original (so it seems) and STUNNING textured champagne dial with gold Arabic Numerals, hour marks and matching luminous hands. The dial is signed with the Benrus name and the three stars logo as well.
This watch is coming with a brand new brown two-pieces leather strap signed "Genuine Leather - Water Proof". Also, it is coming in a Benrus display box.
Undoubtedly, it is still a precious timepiece, in perfect working order, it runs and keeps great time.
Thank you for looking! Please feel free to contact us with any questions, or respectful offers.
Movement:
BENRUS Watch Co. INC.
39 Jewels
Model FE 2D1
ETA 2451
Unadjusted
Swiss Made
Cased Back Signed:
BENRUS
Self Winding
Dustproof
Waterproof
#3021 Series - Open thru Crystal
20 Micron Gold Electroplate Bezel
Stainless Steel Back
Measures (mm):
Case Diameter 34
Case Lug to Lug 41.2
Case Thickness 11
Lug Width 18
Band Width 17
Vintage watches are traditionally smaller than today's watches. Men's watches typically measure between 29-36mm (some larger, some smaller) wide excluding the crown. In the listing details we typically try to do our best to list all pertinent dimensions of a watch. If you don't see it, or we failed to do so, please reach out to us. Women's watches from the 1900s-1970s were also somewhat smaller than today’s offerings in many cases. Please also feel free to ask any questions you have pertaining to size.
We prefer to shoot photographs outside when weather is permitting. However, when we shoot indoors, please be aware that we shoot our photographs inside of lightboxes that are lit with 360 LED bulbs. This indeed magnifies any flaws. Usually, they are much less obvious to the naked eye. Having said that, we never photoshop any of our photography, remove blemishes, etc. We adjust light, when necessary, but what you see is what you are getting, and we take pride in that.
The condition is pre-owned.
The item may have some signs of cosmetic wear, but is fully operational and functions as intended.
See all the photos, feel free to ask questions if you have any.
It will be carefully packed.
Check out my other items listed.
Thanks for looking!
WA-1722
